9 Minute Graduate Speech That’s Brilliant

Creative Made VideoIf you watch one thing today, watch this. “This is Water” is an animation short from the graduate speech by David Foster Wallace, an award winning American novelist. It might put your world in perspective, but further the video artfully illustrates the speech in perfect harmony, bringing the words to life as 9 minutes of your life blissfully gain meaning.

The speech is brilliant, but what makes the video a success? Creative animations combined with typography of a certain hand drawn looking slab serif font. This creates branding through the video, with the typography helping set the mood and keeping focus on the meaning of the words, while still being artful in presentation.

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Sponsoring the Newport Film Festival™

Proudly premiering on April 30th, 2012 – the International Spotlight of the 13th Annual Newport Beach Film Festival is a prestigious event promoting a global outlook on cinema today. Back in December, the Australian segment contacted CreativeMade™ with a proposal – sponsor the marketing materials for the West Coast Premiere of the movie Swerve. We love being a part of this community, and gladly worked with the amazing staff in Newport Beach to design brochures and other promotional materials for the event. We look forward to next year, and helping make the 14th Annual Newport Beach Film Festival a success.

The blunt truth, from across the pond.

Working as a designer for over a decade, you get to work with all different types of clients. While each experience is different, many share some ill-attributes. Overly-controlling, insistant on their input, and honestly design-inhibiting. Which means only a select few get the best out of their designer. Continue reading The blunt truth, from across the pond.